Maven has delivered results across business verticals in the BFSI Industry
When a Canadian retailer decided to expand its store cards into a full credit card offering it turned to maven to ensure the customer experience did not dilute the brand equity of its parent.
Maven helped create a market leading 24-hour origination turn around that met with immediate success within 45 days of launch, saving the time and cost of a large investment in automation, given the planned size of operation.
Since the original launch, the card business was spun off into a consumer lending and payments company and continues to use Maven for new products and variants. Maven enables its investments to be in marketing rather than in operations, leveraging resources across product lines, ensuring sensible controls that leverage its consumer history, and targeted rather than mass automation investments.